Are You Ready to Tell Your Small Business Brand Story?

Memorable Company Branding

#1 Way to Build Relationships, Earn Trust and Grow. Fast.

Small business branding is an essential, yet often overlooked step in Building Your Digital Marketing Foundation. Local home service businesses and contractors that take the time to research, plan and execute a detailed brand strategy have a huge advantage. A Hudson Valley home service business that builds a brand known for honesty, superior craftsmanship, and amazing customer service will crush the competition and build long-term relationships that last. That means more referrals. Lot’s more, if done right.

Small business branding has to be effective in Westchester County, NY

What is Small Business Branding?

Small business branding is much more than the logo and slogan for your home services company. Put simply, your brand is how your local business is perceived in the Hudson Valley, NY. Your brand is your image. It’s a combination of how your company looks and feels.Small 

Why Does My Local Business Need a Great Brand?

Home service company branding provides an opportunity to build relationships before you even meet homeowners. Don’t just tell your local community you’re qualified, show them. 

Homeowners Don't Care About The Technical Parts of What You Do

They Care About Why You Do What You Do

Showing people what your home services business stands for is the best way to connect with Hudson Valley homeowners. People want to hire contractors that they can relate to. 

They Care About Value

Don’t just list your services. That’s what your competition does and there’s a better approach. Homeowners want to hear about the value you can deliver. Tell them what drives you to get out of bed every morning. Show them that you are qualified. Create an unforgettable brand by talking about how you can do a better job at solving their home repair problems. 

tell Your Story To Build Relationships

Brand storytelling is essential for residential contractors

Tell A Story of Expertise, Authority and Unmatched Value

Let’s partner together to discover the story of your home services company.  By crafting an engaging story about your business you can attract your ideal customer. Great company branding won’t only separate you from the scrupulous competitors. If done right, your brand story make you the definitive authority for your home service category in the minds of your community.

Brand Story For Home SErvices

Homeowners in Westchester County, NY and the surrounding area remember an intriguing story better than facts. Think about your favorite movies based on real events. They’re memorable because they follow a logical story with characters you can relate to. You can tell the story of why you take pride in the work you do, how you help better your community and give homeowners an authentic look into your business.

11 Expert Tips to Earn The Trust of Hudson Valley Homeowners

  • Explain the unique value your business delivers
  • Talk about why you're passionate about building
  • Show quality photos of past work
  • Use customer testimonials and reviews
  • Be consistent in how you describe your business
  • Find ways to better your local community
  • Engage and be receptive to customer feedback
  • Create content that educates your audience
  • Prominently list your certifications and licenses
  • Anticipate FAQs before they're asked
  • Include proof of insurance online

Communicate Your Brand Story

Time and time again we’ve heard the same complaints from our home service company partners. Your local contracting or home services business is constantly being outbid by unqualified competitors. The sad truth is that unless you do something to stop it, it will never end. As long as they put profits before quality, they’ll always be able to do the job cheaper.

Memorable branding helps you stand out locally

Talk With Us About Growing Your Business

Learn How Our Marketing Agency Can Help You

  • Fill out the form. Then, click "Get Started".
  • A new page will pop up for you to schedule your meeting. Follow the on screen instructions to select a time and book your call.
  • Before we meet, we inspect your current marketing and outline some ideas to help you grow.
  • On our call, we talk about our recommendations to grow your sales and answer your questions.
  • Whenever you're ready to partner with us, we'll work together to build a custom marketing blueprint to help you grow.